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Meet Victoria (AKA Vic, Vicard) β
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Vic is a digital marketing coordinator at The Small Social. She has been working in digital marketing since 2018 and specializes in SEO. Vic has spent the last year learning the ins and outs of social media management and loves a new challenge. Vic stays organized using her Dailee Planner. There’s nothing more satisfying than checking things off the list. β
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While she’s working, Vic is drinking water, water, and more water. Sometimes, when she needs a change, she’ll grab a Bubbly. She almost always has a podcast on for background noise. Her current favourites are Armchair Expert and LadyGang. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #Marketing #WomenInBusiness #SEO
Meet Ashley (AKA Humba, Hum, Huuuuuuummm) β
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Ashley is the Financial Officer and Account manager at The Small Social. She is a pro at keeping our accounts in order, and maintaining positive client relationships through her thorough and professional account management. Ashley stays organized through a combination of her phone calendar and Asana. Having all of her tasks in Asana and setting deadlines allows her to track progress and have a reminder to get everything completed. β
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During the workday, Ashley is drinking Americanos, water, and tea. Sometimes she’ll even treat herself to a latte or macchiato from her incredible coffee maker. With a diverse taste in music, Ashley usually has something playing in the background, whether that’s Cardi B or JLo, and even Luke Combs.β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #SocialMediaManager #SocialMediaManagement
Elevate your brand's digital narrative by entrusting the intricacies of social media marketing to a seasoned agency, where expertise merges seamlessly with creativity, propelling your business into the spotlight with a strategic and engaging online presence.β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #SocialAds #SocialMediaAgency #ContentCreation #WomenInBusiness #SocialMediaManager #SocialMediaManagement
Meet Catherine (AKA Cat, Kitty, Catalina) πΈβ
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Cat is the Director of Digital Marketing at The Small Social. She has over a decade of experience in digital marketing. She started out in sales before transitioning to a hybrid sales/marketing role. Cat fell in love with the marketing side of things and the rest is history. Cat is a wizard, and while she specializes in Google advertising, she does a little bit of everything, from creative design for social media to website. β
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Cat’s go-to drink during the workday is coffee. She starts with a regular coffee, switches to a latte and ends the day with decaf. She also makes sure to get her water intake in, because balance is important. If you know Cat, you know she’s Taylor Swift’s biggest fan. Cat is in her Taylor era, and that will probably never end. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #GoogleAds #ContentCreation #WomenInBusiness
Social media management isn’t just about vanity metrics like “likes” and “follows”. It’s about having meaningful conversations with your followers and clients. One good solid conversation in the comments section or an impactful reply to a DM can make all the difference. Making one lasting impression is worth more than any number of “likes”. Being social is the nature of the medium. Engaging directly with people will always help your business grow. β
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#SOCO #DigitalMarketing #SocialMediaMarketing #SocialMediaAgency #SocialMediaManager #SocialMediaManagement #SMM
Meet Nicole π»β
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Nicole is a digital marketing coordinator at The Small Social. She has 8 years of experience in digital marketing, with a specialization in Meta advertising and content creation. Nicole stays organized by creating daily lists and time blocking to give herself some structure in the day. Of course, working in digital marketing, she never knows what the day will throw at her, but lists help her keep priority tasks at top of mind. β
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During the workday, Nicole is drinking at least 2 coffees, and so much water! She loves listening to music or a good podcast while she works, but often prefers complete silence for maximum focus.β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #Marketing #WomenInBusiness
Last month, we supported The MDS Foundation’s first ever Move For MDS Walk in Tampa, Florida. We worked with them to promote the event through organic and paid social media, organize news coverage, and capture content live on-site. It was inspiring hearing first-hand stories of MDS patients, caregivers, and healthcare professionals. β
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We are proud to partner with incredible organizations like The MDS Foundation who are working tirelessly to advance healthcare and provide resources to people on unique medical journeys. β
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Learn more about the event at the link in our bio.β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency
Meet Brooklyn (AKA Brooke, Brookie, BK) πͺ©β
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Brooklyn is a Digital Marketing Coordinator at The Small Social. She has been working in digital marketing since she finished University. She came to The Small Social with some personal knowledge from running social media for her business, The Cozy Company. Since joining the company, Brooklyn has learned a lot about the analytical side of social media and the importance of staying up to date on trends. Her dream client is a winery. She loves the girly pink vibes of Trius Winery in Niagara on the Lake. β
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Brooklyn has a variety of go-to workday drinks including protein iced coffee, water, and Alani Nu Energy drinks. You can find her listening to Taylor Swift all day, every day. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #WomenInBusiness #SupportLocal
If you’re ready to stand out against the competition and book a brand shoot, send us an email to hello@thesmallsocial.com. Our dedicated and experienced team will provide you with a comprehensive production package that includes location scouting, shot lists, creative direction and a content team that will bring your story to life. Get in touch today!β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation
Meet Lara π€β
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Lara is the Digital Marketing Manager at The Small Social. She started in the industry in 2017 by pure chance. Most of her knowledge before joining The Small Social was self-taught and she was excited to join the company to get practical, hands-on training that helps her up her game every day. Lara specializes in content writing, proofreading and editing, and account management. Her experience in a variety of workplace settings gives her a unique perspective that allows her to approach every situation and client with an open mind. Lara is passionate about learning, and believes that developing meaningful relationships is the key to a successful partnership.β
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During the workday, Lara is usually drinking decaf coffee with vanilla creamer or tea. She does her best to get her daily intake of water too. Although she prefers working in silence, she will occasionally put on a Podcast or play some Ed Sheeran for background noise. β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #WomenInBusiness #SocialMediaManager #SocialMediaManagement
After a beautiful morning at @wildlot in The County, our team enjoyed an incredible lunch which included choosing our favourite Wildlot beverages.
Did you catch the theme? We’re obsessed with the gin + soda with cherry juice. π Find out why we love it today - it’s available at an LCBO near you.
#PrinceEdwardCounty #TheCounty #PEC #Picton #Wildlot #LCBO #SocialMedia #CollabReel #SocialMediaMarketing #SocialMediaQueen #Brewery
Meet Jules π«Άβ
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Jules is the Digital Brand Director and co-founder of The Small Social. She has been working in digital marketing for over a decade, partnering with some of Toronto’s top ad agencies. Jules was instrumental in launching some of the first social media campaigns for brands like Mattel and Canadian Tire. She knows the ever-changing world of social media and how to use the digital marketing space to build brands and businesses. Her experience has allowed her to become a practical, smart strategist who loves helping businesses grow and whose no-nonsense, candid, but respectful style wins the loyalty of every client. β
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During the workday, Jules’ go-to drink is a coffee (McDonald’s is her fav), though she rarely gets to enjoy it hot. You can find her writing quick notes in her Dailee planner to stay on top of tasks, and is usually listening to a Spotify playlist that includes a variety of artists, from Nicki Minaj and Taylor Swift to Luke Combs and just about everything in between. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #WomenInBusiness
Friendly reminder to show a few small businesses some online support today. π₯°β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialAds #SocialMediaAgency #Marketing #SupportLocal #SocialMediaManager #SocialMediaManagement
Meet Madi (AKA Mad, Maddog, Mat) β¨β
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Madi is the Co-founder and Director of Social Media at The Small Social. She has been working in digital marketing since 2015 and specializes in Meta and LinkedIn advertising. She is our ads lead and knows social media advertising like the back of her hand. Madi treats every task like a passion project and her positive attitude is infectious. She has impeccable attention to detail and a drive to see clients succeed, whether it’s their first ad, or their 1000th. β
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During the workday, Madi starts off with a coffee with 2 cream in the morning, then tackles her 30oz Brumate of water. She’s often listening to the best country music, mixing in a little variety from artists like Kenny Chesney, Kacey Musgraves, T-Pain, Miranda Lambert, Cody Johnson, Randy Rogers, Jon Pardi, Luke Combs, Morgan Wallen. Madi loves country music so much that her dream client would be Cody Johnson, or someone similar. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialAds #SocialMediaAgency #YGK #WomenInBusiness
Business owners! Don’t make your social media channels a chore. Set a daily schedule to go in daily and check up on post analytics, engage with comments and messages and stay up to date on the latest trends.β
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Don’t have time? Whether your business is big or small, we have a social media management package that’s perfect for you.β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #SocialMediaManager #SocialMediaManagement #SocialMediaTips
Have you ever heard someone say that social media won’t help you grow your business? π€ We certainly have and we couldn’t disagree more.
The fact is, the average person spends about 2.5 hours on social media per day. With a strategic approach, the possibilities for growing your business and reaching your audience on platforms like Instagram, Facebook, and TikTok are practically endless. π±
Interested in finding out more? Send us a DM today.
#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency
#MarketingAgency #OnlineMarketing
#SocialMediaAgency #Marketing #ContentCreation #Branding #Advertising
Strong, consistent branding is crucial for every business. It’s the strategy that helps you establish who you are and what your business is. It creates an identity that your audience can use to distinguish you from others in your industry. Branding can help influence how people think and feel about your business. Through consistent branding, you can create long-lasting, impactful relationships with your customers by creating a story and personality behind your business. β
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Some things to consider in building your brand identity include: your logo, brand colours, design elements, brand voice, personality and purpose. All of these elements will impact how you connect with your audience. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #DigitalMarketingTips #Branding #Advertising
Brand assets are logos, fonts, photos and videos that have been created and captured specifically for your brand. They are what make up your brand identity and ensure you are easily recognizable and consistent. Brand photography and videography are crucial to building your brand identity. It’s the next step after you have established the basics. β
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Let’s partner together to grow your online presence! Reach out to us today: hello@thesmallsocial.comβ
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation #Branding #Advertising
In a results-oriented industry, we are humbled to see amazing client analytics. We strive for the very best and are extremely excited to receive positive feedback from clients who are as happy as we are. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #SocialMediaManager #SocialMediaManagement
Stay competitive in your industry with personalized video and photo assets. We have experience across multiple industries to make sure your brand speaks to your audience. Book your content creation day with us and let’s make your business stand out amongst your competition. β¨
#SOCO #DigitalMarketing #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation #Branding #Advertising #ContentMarketing
April showers bring May flowers... and plenty of fresh content ideas! π§οΈπ· Stay tuned this month as we dive into springtime inspiration and share tips to help you bloom on social media. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation
Have you booked a photo or video shoot recently? If the answer is no, you could be missing out on a key opportunity to elevate your brand. We’ve been working closely with a number of clients to capture stunning visuals that tell their brand story. β
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Remember: your customers and clients don’t want to be talked at. They want to feel like they know who you are and what you represent. Personalized photo and video content is an easy way to do that. β
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Send us a DM if you would like to learn more about how you can bring your brand to life through photo and video content. β
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#SOCO #DigitalMarketing #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation #ContentMarketingβ
Reach and impressions are two key metrics in analyzing how your content is performing. But it’s important to understand the difference between them in order to measure their impact. π
Do you have other digital marketing questions? Drop them in the comments. β¬οΈ
#SOCO #DigitalMarketing #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency
#OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation #Branding #Advertising #Reach #Impressions #MarketingStrategy
Did you need new brand assets?β
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A photoshoot that includes the team, customers, products and services helps to position your brand as an authority in your industry. The inclusion of real people demonstrates authenticity and creates connection with and between the various stakeholders and audiences. πΈβ
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Reach out to our team today and book a content shoot with our team. β
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#SOCO #DigitalMarketing #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation #Branding #Advertising #ContentMarketing
As of July 1, 2024, you won't have access to historical analytics data as Google phases out all Universal Analytics services and APIs.β
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Remember, Google Analytics 4 properties fully replaced Universal Analytics properties back in July 2023. If you haven't made the switch to GA4 yet, now's the time to ensure a smooth transition. Don't forget to export your data for seamless continuity.β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SEO
Social media managers do so much more than post on Instagram. π±From developing influencer partnerships to navigating the complicated world of Meta, we’re your partners in business. Our team is here to help you with everything that supports your online growth. π€
Ready to get started? Send us a DM for more info.
#SOCO #TheSmallSocialCompany #DigitalMarketing #MarketingAgency #SocialMedia #SocialMediaAgency #SMM #ContentCreation
The Small Social Company is a full service Digital Marketing Agency. And when we say “full service”, we mean it. Our team is made up of 8 experts in the digital marketing field. Unlike a lot of the self-proclaimed digital marketing gurus, we have the credentials, experience, and references to prove it. Each team member has their own specializations that they bring to the table, but are trained to be well-rounded and able to support our clients no matter your needs. π«Άβ
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Whether you’re starting from zero and need guidance on where to start, or you feel that your digital marketing strategy is lacking in some areas, The Small Social will work with you through a variety of service offerings.β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialAds #SocialMediaAgency #Marketing #GoogleAds #ContentCreation
We love what we do and it shows. Your success is our success. β
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Thank you for the kind words. πβ
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #SocialMediaManagement #Branding #Advertising
There are many ways to measure growth on social media. No matter your following, we prioritize analytics to ensure impactful results. πβ
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Let’s partner together to grow your online presence! Reach out to us today: hello@thesmallsocial.comβ
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#SOCO #TheSmallSocial #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #SocialMediaManager #SocialMediaManagement
We’re looking for a full-time Digital Marketing Manager. This candidate must have experience collaborating and managing clients and coworkers.
Role description can be found on our website.
Please apply via:
hello@thesmallsocial.com
#socialmediamarketing #kingstonontario #easternontario #easternon #ygk #ygkbiz #socialmedia #socialmediamanager
πΈ Content creation is one of the most invested in careers in marketing right now and we totally understand why. Having competitive and relevant photos and videos is important to make your brand stand out. Let’s create some stellar content together. β
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#SOCO #TheSmallSocial #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #ContentCreation #WomenInBusiness
Why is engaging copy and visually striking creating so important? Converting a viewer to a loyal follower happens in 3 distinct steps, but in a very short amount of time. β
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Your content needs to capture a viewer’s attention in 3 seconds, keep them engaged for at least 30 seconds, and make them interested enough that they want to convert and become a client. β
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Remember: it’s competitive out there. Make sure your content can capture someone’s attention quickly and keeps them interested long enough to want to come back for more. β
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#SOCO #DigitalMarketing #SocialMediaMarketing #MarketingAgency #SocialMediaAgency #Marketing #SocialMediaManagement #DigitalMarketingTips #SocialMediaTips #ContentMarketing
You think you need more followers but what you actually need is authentic connections. Your content doesn’t have to be perfect, it should be genuine. This is a friendly reminder to remember what’s real and what’s actually important. π€β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialAds #SocialMediaAgency #SocialMediaManager #SocialMediaManagement #SocialMediaTips
These ideas are tailored for your product-focused business! πβ
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When crafting content within your niche, prioritize sharing what resonates with your customers. Consider showcasing product features, user-generated content, bts content, and customer testimonials.β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #OnlineMarketing #SocialMediaAgency #SocialMediaManager #SocialMediaManagement #SocialMediaTips
As a partner in your business, we’ll manage your social media strategy, content creation, influencer relations, social media advertising, email marketing, and more. π«Άβ
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Reach out to us at hello@thesmallsocial.com to find out how. β
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #SocialAds #SocialMediaAgency #Marketing #ContentCreation #Copywriting #EmailMarketing #Branding #ContentMarketing #SMM
Hitting the road for a full day of content creation! Our team was recently on-site in Toronto for not one, but two different content creation projects. πΈ β
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As digital marketing evolves, content creation is becoming more important for a well-rounded online strategy. Over the last few months, we’ve worked with clients in Toronto, Kingston, New York, and Nashville to capture content and bring business brand stories to life. β
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Stay tuned to find out where we’ll pop up next. πβ
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#SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #ContentCreation #WomenInBusiness #Branding
Mastering Google Ads involves creativity, strategy, and audience insight. These 5 tactics boost ad appeal, clicks, and conversions. Stay agile, test, learn, adapt for success.β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #Marketing #GoogleAds #DigitalMarketingTips #SEO
From content shoots and developing strategy, to social media creative development and in-person meetings. Our team has been working hard in Q1 with clients to help them achieve their goals and grow their businesses. β
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β‘οΈ Swipe to see some of the incredible results. π€©β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency
β¨ Think about what makes you stop the scroll on social media platforms. More than likely, it’s really good visual content. This is why the top performing brands invest in high-quality, professional visual assets. β
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Ask us about how you can grow your brand on social media through the power of visual storytelling. β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #Marketing #ContentCreation #Branding #Advertising #ContentMarketing
Struggling with content ideas or making sense of analytics? Let us support you! When you work with The Small Social, you’re getting a partner who treats your business like our own. π€ We’re here to make navigating the digital landscape easier, so you can have a strong online presence without all the hassles.
Reach out to us at hello@thesmallsocial.com to book your complimentary Discovery Call. π±
#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #Marketing #ContentCreation #DigitalMarketingTips #VideoProduction
π§ Implementing a strategy for addressing abandoned carts will support maximizing the potential of email marketing. β
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When customers leave items in their online shopping carts without completing the purchase, a well-crafted, personalized abandoned cart email can remind them of their interest and be the deciding factor in whether they convert and finalize their purchase.β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #Marketing #ContentCreation #DigitalMarketingTips #EmailMarketing #Branding
Hey SOCO Fam! I’m so glad to be on board with the team as a placement student for the next six weeks. Here’s a little about me, do we have anything in common? Let me know in the comments!π
#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #VideoMarketing #PlacementStudent #SocialMediaAgency #Marketing #YGK #KingstonOntario #womeninbusiness
Are your emails converting? If not, it's time to rethink your strategy. Email marketing is still one of the most powerful tools for businesses, but only if you're doing it right. π§β
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Do you need help optimizing your email campaigns? We're here to help! Share your email marketing questions in the comments below. π«β
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#SOCO #DigitalMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #Marketing #ContentCreation #EmailMarketing
If you hear us talking frequently about content creation this year, there’s a good reason. In today’s oversaturated digital marketplace, it’s crucial to have stellar visual content to stay competitive. Personalized photo and video content will help you stand out with clickable content that actually converts. β
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If a full photo and video production isn’t in your budget, we have you covered. We offer affordable content packages that suit your business. Because everyone deserve to have a stunning brand library to keep their content fresh. Reach out to us at hello@thesmallsocial.com to book a discovery session today. β
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#TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #ContentCreation
We take analytics seriously, and in doing so, we are able to deliver on results. Let’s partner together to grow your online presence!β
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Reach out to us today: hello@thesmallsocial.comβ
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #SocialMedia #SocialMediaMarketing #SocialMediaAgency
Picture this: you set up your business on social media, you gained a lot of followers through consistent posting, a smart hashtag strategy, and word of mouth referrals. You were really gaining momentum with engagement… then it all plateaued. Does this sound familiar? Then it’s time to consider adding social media advertising to your marketing plan. β
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Social media advertising allows you to leverage platforms like Meta, TikTok, Pinterest, LinkedIn, and X to reach your target audience. The difference is, advertising in these networks is backed by ad dollars or an ad spend to help you achieve your objectives. This can include brand awareness, website clicks, purchases and much more. Essentially, you pay the platform to make your content more visible to your specified target audience.β
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When carefully crafted, paid social campaigns are the best way to reach a new target audience and convert them into customers.β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialAds #SocialMediaAgency
Say hello to Tia! πβ
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Tia is joining us for the next 6 weeks as our student intern from St. Lawrence College. She is very excited to start her digital marketing journey with the SOCO team. Tia is hoping to develop her skills in a professional environment and learn from a strong group of women. She can’t wait to bring her creativity to the team and embark on this new adventure.β
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Help us give Tia a warm welcome in the comments! β¬οΈβ
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On International Women’s Day, we are more proud than ever to be a woman owned and operated business. Our team is made up of amazing experts in the marketing and tech industries, who all balance other titles outside of work. We’re moms, dog moms, wives, sisters, daughters, aunts, and friends who all bring something special to the business. β
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No matter who you are, or what your job or family status looks like, we see you, we’re cheering for you, and we know the value you bring to every part of your life. The future is female. Embrace the superwoman you are. β
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Happy International Women’s Day πβ
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #InternationalWomensDay
In digital marketing, organic campaigns can only do so much. They are great for establishing brand identity and consistency, and initial growth. However, organic campaign often plateau and don’t contribute to significant growth and momentum. When you stop seeing the results you want organically, it’s time to implement an ad strategy.β
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Online advertising can be extremely beneficial for your business. It allows you to target your audience, utilize relevant keywords, and increase your visibility. The two main forms of online advertising we see are social media ads and Google Ads. Social media ads are launched on specific social media platforms, the most common of which is Meta ads (Facebook and Instagram). Other social media platforms like TikTok, Pinterest, LinkedIn, and X also have advertising capabilities built into them. Google Ads are run within Google and its affiliate sites. Find out more about where you should spend your advertising dollars in our blog. β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency
BTS // Pete’s Painting π¨
Reflecting on an unforgettable client photoshoot where our team had a blast shooting with the Petes Painting team. πΈ Did you know that we offer content shoots including video production, content creation and brand photograph? Reach out today to set up your next content shoot day.
#BTS #Photoshoot #Video #Videoshoot #Photography #Videography #ContentCreator #ContentMarketing #SocialMedia #SocialMediaAds #SocialMediaManager
Accounting says no π. But has agreed that if we get to 10K followers by the end of the year, the flight is booked.
Follow and tag your friends below to help β¬οΈ
#SocialMediaAgency #Marketing #GoogleAds #ContentCreation #Copywriting #YGK #KingstonOntario #WomenInBusiness #SupportLocal #SocialMediaManager #cabo #teamvacation
Do you find yourself guessing when it comes to what works on social media? Are you tired of the constant trial and error of developing engaging content? Sign up for our Social Media Coaching Program to streamline your digital marketing strategy. β
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#TheSmallSocialCompany #TheSmallSocial #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #ContentCreation #SocialMediaManagement #DigitalMarketingTips #SocialMediaTips #SocialMediaCoaching
Working with a social media marketing agency is not just about increasing your likes and followers; it's about turning your brand into a conversation starter. β
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Our team of creative minds understand the science behind viral trends and the art of crafting scroll-stopping content. βοΈβ
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#TheSmallSocialCompany #TheSmallSocialCo #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #SocialMediaAgency
Strong, consistent branding is crucial for every business. It’s the strategy that helps you establish who and what your business is and creates an identity that your audience can use to distinguish you. We offer Branding Packages that cover everything from logo design and style guides to establishing your brand voice, messaging and positioning. π€β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #OnlineMarketing #SocialMediaAgency #Marketing #GoogleAds #ContentCreation
Stand up, speak out, and wear pink! ππΈβ
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Today, we proudly wear pink to show our support for Pink Shirt Day and take a stand against bullying. Let's spread kindness, acceptance, and respect wherever we go. Together, we can create a world where everyone feels safe, valued, and loved. β
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#PinkShirtDay #EndBullying
Picture this: you set up your business on social media, you gained a lot of followers through consistent posting, a smart hashtag strategy, and word of mouth referrals. You were really gaining momentum with engagement… then it all plateaued. Does this sound familiar? Then it’s time to consider adding social media advertising to your marketing plan. π€β
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Social media advertising allows you to leverage platforms like Meta, TikTok, Pinterest, LinkedIn, and X to reach your target audience. The difference is, advertising in these networks is backed by ad dollars or an ad spend to help you achieve your objectives. This can include brand awareness, website clicks, purchases and much more. Essentially, you pay the platform to make your content more visible to your specified target audience.β
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Interested? Send us an email to hello@thesmallsocial.com to get started.β
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Time to get creative: International Women’s Day, St. Patrick's Day, Easter, and more. β
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Let the brainstorming begin. π£π·ππ₯π€β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SocialMedia #SocialMediaMarketing #ContentCreation #SocialMediaManager #SocialMediaManagement #ContentMarketing
Hey Google, find a social media agency near me. πβ
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The Small Social is a team of experienced social media professionals who are here to help your business stand out online. We can support with everything from digital strategy to creative design, and even photo and video production. Our goal is to help you get the results you need to grow online. β
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π§ Email us at hello@thesmallsocial.com to learn more. β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #SOCO #DigitalMarketing #SocialMedia #SocialMediaMarketing #DigitalMarketingAgency #MarketingAgency #SocialMediaAgency #SEO
Are you showing up for your audience? One tip we share with all our clients is to show up consistently and don’t be afraid to show your face! β
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We recommend sharing stories, reels, and posts that allow your audience to get to know you. This will build a trust with your community which can lead to more engagement! β
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#TheSmallSocialCompany #TheSmallSocialCo #TheSmallSocial #DigitalMarketing #SocialMedia #SocialMediaMarketing #SocialAds #SocialMediaAgency #Marketing #SocialMediaManager
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